{"id":2358,"date":"2019-07-11T08:44:11","date_gmt":"2019-07-11T03:14:11","guid":{"rendered":"https:\/\/pitch.link\/blog\/?p=2358"},"modified":"2019-07-12T09:00:44","modified_gmt":"2019-07-12T03:30:44","slug":"building-a-powerful-sales-presentation","status":"publish","type":"post","link":"https:\/\/pitch.link\/blog\/building-a-powerful-sales-presentation\/","title":{"rendered":"Building a Powerful Sales Presentation"},"content":{"rendered":"\n<p>Alli McKee, founder of Stick and folks at Gong did a research on what makes a great sales presentation. Stick interviewed 200+ top sales and marketing professionals to come up with 9 presentation points that they swear by. Not surprisingly, Alli\u2019s piece starts with the Andy Raskin formula : <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>To build a powerful Sales presentation &#8211; <\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Start with change <\/li><li>Demonstrate to your audience their pain <\/li><li>Share a Glimpse of the gain (Promised Land) <\/li><li>Provide proof  <\/li><\/ol>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/media.licdn.com\/dms\/image\/C5122AQG_VqORGs6uAQ\/feedshare-shrink_8192\/0?e=1565827200&amp;v=beta&amp;t=9bFysPB5bwxCn2jAeQfl-7_xT3j9qlVdEBn84-k6Lfo\" alt=\"Building a Powerful Sales Presentation \"\/><\/figure><\/div>\n\n\n\n<p>Part two  is focused on the delivery process. These are things you should be knowing by heart but since Alli researched this piece I will believe (unbelievably) that we need to reiterate these : <\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Replace Text with visuals <\/li><li>Keep it to 9 minutes (remember the 10,20,30 rule Guy Kawasaki espoused years back? Well attention span is down since then) <\/li><li>Author Your own Content (this is to establish yourself as an expert). I would like to know how many of you are doing it already? <\/li><\/ol>\n\n\n\n<p>The piece follows its own advice and is very well illustrated, very engaging in style and deep in substance. If you are yet to attempt your deck with the Andy Raskin formula this article can actually help you along the way.  <\/p>\n\n\n\n<p>Highly recommended. <\/p>\n\n\n\n<p>Great article <a href=\"https:\/\/www.linkedin.com\/in\/allimckee\/\">Alli McKee<\/a>. Thanks for sharing. Thanks <a href=\"https:\/\/www.linkedin.com\/in\/chrisorlob\/\">Chris Orlob<\/a>\u00a0and friends at <a href=\"https:\/\/www.gong.io\/\">Gong.io<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alli McKee, founder of Stick and folks at Gong did a research on what makes a great sales presentation. Stick interviewed 200+ top sales and marketing professionals to come up with 9 presentation points that they swear by. Not surprisingly, Alli\u2019s piece starts with the Andy Raskin formula :<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/pitch.link\/blog\/building-a-powerful-sales-presentation\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Continue Reading<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"ub_ctt_via":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[69,74],"tags":[70,77],"class_list":["post-2358","post","type-post","status-publish","format-standard","hentry","category-what-i-learnt-today","category-sales","tag-alwayslearning","tag-sales"],"aioseo_notices":[],"featured_image_src":null,"author_info":{"display_name":"Subhanjan Sarkar","author_link":"https:\/\/pitch.link\/blog\/author\/subhanjan\/"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paX7jg-C2","_links":{"self":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts\/2358"}],"collection":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/comments?post=2358"}],"version-history":[{"count":0,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts\/2358\/revisions"}],"wp:attachment":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/media?parent=2358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/categories?post=2358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/tags?post=2358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}