{"id":4298,"date":"2020-03-03T17:18:00","date_gmt":"2020-03-03T11:48:00","guid":{"rendered":"https:\/\/pitch.link\/blog\/?p=4298"},"modified":"2020-03-07T17:23:06","modified_gmt":"2020-03-07T11:53:06","slug":"promoting-your-saas-blog","status":"publish","type":"post","link":"https:\/\/pitch.link\/blog\/promoting-your-saas-blog\/","title":{"rendered":"Promoting your SaaS blog"},"content":{"rendered":"\n<p class=\"has-drop-cap\">Content marketing is the lifeline for any SaaS company. And blogs are a critical component in the lineup. Somehow we are more focused on the &#8216;Content&#8217; part of &#8216;Content Marketing&#8217;. The &#8216;Marketing&#8217; part languishes or gets sporadic attention. I have spent a lot of time in the past year writing in LinkedIn but even after paying for various tools I am not focused on the \u2018marketing\u2019 part. Every time I attend a meet of companies like SEMRush I come back wanting to implement ideas but they falter. Learning No.1. Nothing that needs real attention can move forward without a dedicated person who is doing that on an everyday basis.  <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Alexander Lewis wrote this insightful piece on promotion tactics that can place your blog in front of a lot more people. See some ideas here: <\/p>\n\n\n\n<p>Before you publish: <br>&#8211; Teaser posts <br>&#8211; write in Medium publications <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/i0.wp.com\/cdn.pitch.link\/blog\/wp-content\/uploads\/2020\/03\/07172106\/429.jpeg?resize=800%2C800&#038;ssl=1\" alt=\"\" class=\"wp-image-4299\" srcset=\"https:\/\/i0.wp.com\/cdn.pitch.link\/blog\/wp-content\/uploads\/2020\/03\/07172106\/429.jpeg?resize=800%2C800&#038;ssl=1 800w, https:\/\/i0.wp.com\/cdn.pitch.link\/blog\/wp-content\/uploads\/2020\/03\/07172106\/429.jpeg?resize=800%2C800&#038;ssl=1 300w, https:\/\/i0.wp.com\/cdn.pitch.link\/blog\/wp-content\/uploads\/2020\/03\/07172106\/429.jpeg?resize=800%2C800&#038;ssl=1 150w, https:\/\/i0.wp.com\/cdn.pitch.link\/blog\/wp-content\/uploads\/2020\/03\/07172106\/429.jpeg?resize=800%2C800&#038;ssl=1 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" data-recalc-dims=\"1\" \/><\/figure><\/div>\n\n\n\n<p>The day you publish <br>&#8211; Share on Social &#8211; Twitter, Facebook, Linkedin &#8211; where ever your audience is <br>Some more time intensive activities <br>&#8211; Repurpose article for Quora and other platforms and groups <\/p>\n\n\n\n<p>There&#8217;s a lot more. The important thing is to find a virtual assistant to take care of this activity like clockwork.  <\/p>\n\n\n\n<p>And build that Opt-in email list.  <\/p>\n\n\n\n<p>Where I learnt this #429 <\/p>\n\n\n\n<p>25 SaaS Blog Promotion Tactics that Work in 2020 <\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/www.lewiscommercialwriting.com\/post\/25-saas-blog-promotion-tactics-that-work-in-2020\">https:\/\/www.lewiscommercialwriting.com\/post\/25-saas-blog-promotion-tactics-that-work-in-2020<\/a> <br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Content marketing is the lifeline for any SaaS company. And blogs are a critical component in the lineup. Somehow we are more focused on the &#8216;Content&#8217; part of &#8216;Content Marketing&#8217;. The &#8216;Marketing&#8217; part languishes or gets sporadic attention. I have spent a lot of time in the past year writing in LinkedIn but even after [&hellip;]<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/pitch.link\/blog\/promoting-your-saas-blog\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Continue Reading<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"ub_ctt_via":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[68,69],"tags":[14,70,78],"class_list":["post-4298","post","type-post","status-publish","format-standard","hentry","category-saas","category-what-i-learnt-today","tag-digital-marketing","tag-alwayslearning","tag-saas"],"aioseo_notices":[],"featured_image_src":null,"author_info":{"display_name":"Subhanjan Sarkar","author_link":"https:\/\/pitch.link\/blog\/author\/subhanjan\/"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paX7jg-17k","_links":{"self":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts\/4298"}],"collection":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/comments?post=4298"}],"version-history":[{"count":0,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/posts\/4298\/revisions"}],"wp:attachment":[{"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/media?parent=4298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/categories?post=4298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pitch.link\/blog\/wp-json\/wp\/v2\/tags?post=4298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}