The NASSCOM Annual Product Conclave and Awards are on in Bangalore, the tech capital of India. I was there.
The SaaS Summit was day long in-depth sessions, starting with ‘Transitioning from IT Services to Product’ (Get a fix on the Mother problem for your ICP) by Amit D Mishra, Founder of Interview Mocha,
‘Building a profitable Saas focused on the Indian Market’ (Get 10% market share in each customer) by Lalit Bhise, CEO Mobisy Technologies;
‘Pricing Your Saas’ (Iterate constantly to ensure maximum return for your ideal customer) by Krish Subramanian, Co Founder and CEO, Chargebee;
Inbound Product Marketing Success (6 steps to Inbound nirvana for Inside sales folks) by Maansi Sanghi;
‘Saas Metrics that matter’ (Focus on only One ) byYamini Bhat, Founder of Vymo and a great panel that featured Neil Barman, Kartik Sarwade, Prakhar Jain and Sukumar R discussing – ‘How to sell Saas from 12000 miles away’ (Treat Inside sales as assisted buying) – on the global rise of Indian Saas. There are 125 co’s with $1mn> revenue. Including a few Unicorns.
I will do deep dive into each in the next few weeks. Stay tuned.
Where I learnt this #309
10X Challenge: Scale@Speed http://productconclave.in/