An article by Brian Feinstein from BVP on Vertical SaaS pegged the market size at 150B. This is what I wrote about what is fuelling the growth –
“ For starters vertical software companies ‘benefit from winner-take-most dynamics in their industries’. Once you have made some headway it is easier to grab the majority of the market as ‘buyers buy what their peers are buying’. Exit opportunities have become more attractive as PE interest surges and public vertical software multiples grow.”
BVP is cloud focused and they know the space.
Are you missing out on an opportunity that you ought to look at?
Worthy of your attention.
Originally published on 5th Marchhttps://pitch.link/blog/vertical-saas-is-a-150b-market-are-you-missing-the-purple-unicorn/ 2019