That’s right. Earlier than Bill, earlier than Marc, she is undoubtedly a child of the technology era. Yet she has nothing to do with tech.
This is a fascinating story of a 18 year old who leveraged her 175m followers between instagram, twitter and snapchat to build a LipKit line and a cosmetics giant – that’s Kylie Jenner. The key according to the July’18 article in Forbes by Natalie Robehmed was that, she ran an ultra light organisation. As she became a billionaire, 3 years down the line, with $300m ARR she had only 7 full time and 5 part-time employees. Everything else was outsourced – manufacturing to a private label producer in Oxnard, California, Sales and Fulfillment to, who else, Shopify. Finance and PR is outsourced to her mother Kris Jenner for a 10% management fee. Kylie paid her mother $17mn in 2018 according to the article.
You can take away what you will but read this just to get a sense of possibilities that exist in the real world. Even if you are not part of the K clan!
And that you need to keep the organisation light.
Where I learnt this #419
How 20-Year-Old Kylie Jenner Built A $900 Million Fortune In Less Than 3 Years
